Archaeology Magazine brings readers stories from every corner of the world. They publish news of the latest archaeological discoveries, in-depth features, photo essays and reports from the field.

The Challenge

Converting a print magazine into something more than an editorial app. This app is for academic uses and  meant to be a better use for the archaeologist community.

The Goal

The goal is to create a modern rebrand  and have an app that will provide essentials for the studious community. We want to encourage these users to subscribe to the app that is easier to use than the current print and website.

Audience

Hence the archeology magazine name the main audience would be archaeologist. After speaking with an archaeologist, I discovered that there is a more people who would be interested in this application.

 

Listed below are the Audience for this editorial app:

Archeologist
Geologist
Art Historians

Historians



 

Univeristies

Researchers
Students


 

Meet Lock Ann McManus

Age: 22

Location: New Mexico

Education: University of New Mexico, Currently getting on a Masters in archaeology.

Hobbies: reading, plays with her cat, traveling, watches American Horror Story.

Personality: Shy, Lover of puns, loves to learn new things, traveler, likes to go on adventures.

Typography

Headlines and logotype

Adriane Text Bold

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

123456789

Body Copy

Acumin Pro Regular

ABCDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

123456789

Color Palette

App Prioritization

- Comment
- Share
- search
-  location articles

 

 

- social app
- have playful style

Should
 

Won’t

- Archive
- News
- Filters
- Map
- Profile
- Subscribe


 

- post articles
- Share books
- add a university feature.
-  location articles

Must

Could

User Flow

Paper Prototype

Digital

 © 2019 greermdesign.com

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